Corporate Users

The case for adding streaming video to your corporate web site is powerful. As of March 2006 - 84 million Americans alone use a broadband connection and, as a result, demand a complete Web experience. Specifically, Web site visitors want multimedia. If your company Web site doesn't offer multimedia, users will probably surf elsewhere.

Building a Business Case for Streaming Video

It shouldn't be difficult to build a business case for adding multimedia such as streaming video to your company site. Not only is it vastly cheaper than traditional videotape and DVD replication, packaging and distribution - streaming video yields more data about how the video was viewed. Companies can track precisely who watched which pieces of video on a Web site and which messages resonated with the audience and which were did not. It' is a much more precise way of targeting your company's message.

Example Uses for Corporate Streaming Video

• Online access to conferences and seminars - these may be designed for broad, public access or linked to your password-protected Intranet to control access
• Delivery of training and educational programming
• Product demonstrations
• Welcome messages, location and product tours
• Corporate announcements and statements including shareholder reports
• Virtual presentations and meetings
• Video advertising
• Weekly or monthly corporate video blogs
• Re-purpose existing content to reach new audiences

View FLV example videos here (Flash 8 or higher req'd)